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Strategy as a Service

Gary J. Nix

Founder and Chief Strategist, The BRANDarchist

Gary J. Nix is a strategy executive who earned his stripes as a disruptor, innovator, and predictor in the entertainment, magazine publishing, and marketing industries. Known for merging traditional marketing principles with modern marketing techniques, he has used his in-house and agency experience with Fortune 500 companies to open the brandarchist: strategy as a service. Additionally, his expertise & distinct point-of-view has positioned him as a frequently sought after source in the advertising trades, guest lecturer, as well as a subject matter expert on ethics, culture, and community as a business necessity. Furthermore, his perspective led him to be named a 2020 Innovator by the Advertising Club of New York.

When not tending to his consultancy, he serves as a senior leadership member for 100 Roses from Concrete & The G.R.O.W.T.H. Initiative and a strategic advisor for the communications agency Bold Culture by Streamlined.

Bard MBA’s Olivia Taussig speaks with Gary for this episode of The Impact Report.